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Book Title: Marketing : Basic Concepts and Decisions William M., Ferrell, O.
Number of Pages: 768 Pages
Publication Name: Marketing : Basic concepts and Decisions
Language: English
Publisher: Cengage Learning
Subject: Marketing / General
Publication Year: 1984
Type: Textbook
Author: O. C. Ferrell, William M. Pride
Subject Area: Business & Economics
Format: Hardcover